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2004 OBIE Judges

Rick Boyko – Chief Judge
VCU Adcenter

A former co-president and chief creative officer of Ogilvy & Mather Worldwide, Rick Boyko joined Virginia Commonwealth University’s Adcenter in 2003 as their managing director and associate professor. One of the advertising industry’s top creative talents, Boyko also sits on the board of Roxio, the Art Directors Club, and The One Club for Art & Copy. He is currently on the Steering Committee for the Art Center College of Design.



Bruce Bildsten
Fallon

Creative Director of Fallon’s Minneapolis headquarters, Bruce Bildsten has been one of the creative pillars at the agency since 1985. His work has received top honors in the advertising community, including the Grand Prix at Cannes, the Grand Clio, the Titanium Lion, and two Emmy Awards.


John Connolly
MediaCom

Since joining MediaCom in 1994 as Senior Vice President, John Connolly has created one of the largest OOH media departments in the country. In addition to managing 20 OOH professionals, Connolly also sits on the board of directors of TAB, and is chairman of the 4As Out of Home Committee. He was named Mediaweek’s OOH All-Star in 1995.


Brian Haselton
Adams Outdoor Advertising

Brian Haselton is the national creative director / corporate director of creative services for Adams Outdoor Advertising and is based in their Charlotte, NC market. Previous to Adams, he served as the senior art director for the Charlotte based Axiom Creative Group/Corporate Creative. Originally from Seattle, Haselton has also worked for Nike, Ilium, and taught at The Pacific Northwest College of the Arts in Portland, OR.


Zak Mroueh
TAXI Advertising & Design

Since joining TAXI in 1999 as Vice President and Creative Director, Zak Mroueh’s work has been consistently receiving international acclaim. TAXI was listed on the prestigious GUNN report in 2002, and has been named Canada’s Agency of the Year for three years in a row.

Beverly Okada
Saatchi & Saatchi

Beverly Okada joined Saatchi & Saatchi in 1998 to manage globally Proctor & Gamble’s Olay brand. She has achieved an outstanding creative reputation for her work on a number of complex businesses, including the repositioning of Clairol’s Herbal Essences, USA TAG Heuer brand, creative development and management of Xerox and Revlon International, and was one of the first women to work on a car account, Pontiac.

Kevin Proudfoot
Wieden + Kennedy

Since joining Wieden + Kennedy New York in 1999, Kevin Proudfoot has gone from writing sports gags to overseeing all of Wieden + Kennedy’s ESPN work as associate creative director. His credits include the Winter X “Safety First” campaign, numerous “This Is SportsCenter” spots, and ESPN’s award winning “Without Sports . . .” campaign. An avid Shelfball player, board member for Virginia Commonwealth University’s Adcenter, and fan of the Watersmeet Nimrods, Proudfoot was selected as a member of Adweek’s 2004 Creative All-Star squad – but was eventually traded to the Rangers for A-Rod.