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Top 10 Outdoor Advertising Categories (based on 2007 year-end outdoor expenditures)

1. MISC SERVICES & AMUSEMENTS
2. INSURANCE & REAL ESTATE
3. COMMUNICATIONS
4. PUBLIC TRANS., HOTELS & RESORTS
5. MEDIA & ADVERTISING
6. RETAIL
7. RESTAURANTS
8. FINANCIAL
9. AUTOMOTIVE DEALERS & SERVICES
10. AUTOMOTIVE, AUTO ACCESS & EQUIP

Top 25 Outdoor Brands (based on 2007 year-end outdoor expenditures)

1. AT&T LONG DISTANCE BUSINESS & RES
2. MCDONALDS RESTAURANT
3. VERIZON LONG DISTANCE BUSINESS & RES
4. AT&T WIRELESS SERVICE
5. VERIZON WIRELESS SERVICE
6. GENERAL MOTORS CORP VAR AUTO&TRK
7. STATE FARM VAR INSURANCE
8. CINGULAR WIRELESS SERVICE
9. COCA-COLA VAR SOFT DRINKS
10. GEICO VAR INSURANCE
11. ANHEUSER-BUSCH VAR BEERS
12. COORS LIGHT BEER
13. APPLE VAR COMPUTERS
14. COMCAST CABLE
15. SPRINT LONG DISTANCE BUSINESS & RES
16. CRACKER BARREL OLD CNTRY
17. HEINEKEN VAR BEERS
18. PARAMOUNT VAR MOVIES
19. BMW AUTO&TRK VAR
20. SPRINT NEXTEL WIRELESS SERVICE
21. WARNER BROS VAR MOVIES
22. TOYOTA DLR ASSN VAR AUTO&TRK
23. HSBC BANK CONSUMER SERVICES
24. MICROSOFT VAR SOFTWARE
25. ALLSTATE VAR INSURANCE

2007 Top 10 OAAA Member Companies (in alpha order)

1. CBS Outdoor
2. City Outdoor
3. Clear Channel Outdoor
4. Fairway Outdoor Advertising
5. JCDecaux North America
6. Lamar Advertising Company
7. NextMedia Group
8. Reagan Outdoor Advertising
9. Titan Worldwide
10. Van Wagner Communications