Wrapped Square Posters
Stacked or square posters draw attention to an advertiser’s message through a unique vertical format. Sometimes these square units are available in a junior poster configuration as well. Extensions are not permitted on wrapped square posters.
Primary Uses
Wrapped square posters are usually purchased as permanent locations. Rotary programs are available in some markets.
Availability
They are available in many markets except Alaska, Hawaii, Maine, and Vermont.
Research/Market Information
Circulation numbers are verified by TAB (Traffic Audit Bureau). Reach and frequency can be calculated using several accepted media software programs.
Method of Purchase
Wrapped square posters are purchased individually. Contracts are generally for 24 weeks or longer.
Production
These are printed on vinyl or other lightweight plastic substrates. A four inch pole pocket contained within the bleed on all four sides is required.