Cartons and Cups
Advertising on paper coffee cups distributed through food service establishments located within metropolitan areas (delis diners, restaurants, markets, street vendors, etc.) and tops of pizza boxes distributed to pizzerias within metropolitan areas.
Coffee cup advertising places an advertiser's message directly into the hands of consumers, who in turn become walking billboards for a product as they carry their cup with them from point of purchase throughout its use.
• Primary Uses
• Case Studies
Home Depot
GMC Acadia
Sony MYLO
• Availability
• Research/Market Information
• Method of Purchase
• Specifications
• Production
Primary Uses
Used to reach consumers in metropolitan markets by placing the advertising message into their homes, offices and directly in their hands. Utilized for targeting specific demographic groups in specific locations or mass market coverage of an entire area. Also used for reaching the advertising community by targeting distribution around advertising agencies.
Availability
Major metropolitan markets throughout the country.
Research/Market Information
Audience estimates and other marketing data available from sellers.
Method of Purchase
Sold by targeting specific neighborhoods or entire market based upon number of cups or pizza boxes purchased.
Specifications
Cup Sizes (overall)
8 oz., 10 oz., 12 oz., 16 oz., etc.
Pizza Box Sizes (overall)
10", 12", 14" 16" and 20"
Production
Printing
Flexographic (1 to 5 colors for cups, 1 or 2 colors for pizza boxes).
Material
Cups
18 pt. SBS white paper with poly lining on 1 side.
Pizza Boxes
White corrugated or clay-coated paper board.
Overage
5 to 10% depending on quantity ordered.