OOH Directory

OAAA launched the OOH Directory, which replaces the Find a Member section.

The OOH Directory is a listing of member companies that provide OOH advertising media or products and services. The link to the OOH Directory is displayed prominently in the upper tool bar which is visible on every page of the website.

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Advertising Week OOH Panel

Three industry leaders discuss how OOH advertising’s powerful mix of digital and printed formats connect mobile audiences with advertisers like never before. Join Jeremy Male, CEO, CBS Outdoor; Sean Reilly, CEO, Lamar Advertising; and Rocky Sisson, Office of the President, Clear Channel Outdoor on Tuesday, September 30 from 2:30-3:30 PM on the Microsoft Stage at 11 Times Square, New York. 

Click here to download your free ticket today!

Click here for more information.

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Creative Testing Tool

The OOH Creative Testing Tool allows you to view billboard, street furniture and transit creative in the environment. Once you have uploaded your creative, you will be able to zoom in and out to see the work at a range of distances, share the rendering with colleagues and clients, and print out a copy for your records.

The Creative Testing Tool is also compatible with smartphones and tablets. Projects can be saved onto mobile devices and shared while on the road at sales meetings and other presentations. 

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Ad Sales Tips

Every Friday OAAA provides a Sales Tip with insights on retail seasons, product categories, consumer trends, and more. 

All Sales Tips are archived in the Resource Center. If you aren't receiving the Sales Tip, request sign up today through Cece Minor - cminor@oaaa.org 

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What's Happening In OOH?