Consumer Goods & Services
Gold OBIE Award Winner
Finalists
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Gold OBIE Award Winner
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Entry Group: Multi-Format Campaign
Creative Agency: Publicis New York
Advertiser: Procter & Gamble
Brand: Pepto-Bismol
Title of Work: A Very Pepto Summer
Chief Creative Officer: Rob Feakins
Executive Creative Director: Joe Johnson
Art Director: Slate Donaldson
Copywriter: Zoe Bell
Photographer: Richard Thompson
Art Producer: Samantha Jaffoni
Finalists
Entry Group: Street Furniture/Transit/Alternative Campaign
Creative Agency: Walton Isaacson
Advertiser: Unilever
Brand: Degree Nature Effects
Title of Work: Join Forces with Nature
Creative Director: Abigail Kelly
Art Director: Diana Litavsky
Account Director: Libby Newman
Entry Group: Multi-Format Campaign
Creative Agencies: Picture Mosaics, DonatWald + Haque
Advertiser: eHarmony
Brand: eHarmony
Title of Work: eHarmony 10th Anniversary Commemorative Mosaic
Creative Director: Albert Charpentier, Director, Picture Mosaics
Art Director: Marc Brugnoni, Art Director, DonatWald + Haque
Project Manager: Paul Breton, Director, Corporate Communications, eHarmony
Entry Group: Street Furniture/Transit/Alternative Campaign
Creative Agency: Show Media
Advertiser: Furla
Brand: Furla
Title of Work: Furla Wrapped Vehicle
Creative Director: Ian Greenberg
Art Director: Katie Apessos
Assistant Marketing and Communication Manager: Susan Rutenberg
Entry Group: Street Furniture/Transit/Alternative Campaign
Creative Agency: Show Media, Posterscope, Vizeum
Advertiser: Luxottica
Brand: Ray Ban
Title of Work: Ray Ban Showcase Taxi Top
Creative Directors: Christian Schaefers, Alex Kim
Art Director: Katie Apessos
Photographer: Jonathan Serluco
Other: Claudia Trujillo, Michael Farasciano, Michelle Snodgrass, Michael Fabbri
Entry Group: Traditional Billboard Campaign
Creative Agency: Extra Credit Projects
Advertiser: Michigan State University
Brand: College of Human Medicine
Title of Work: Spartan X-Ray
Creative Director: Rob Jackson
Art Director: Chris McMorrow
Copywriter: Patrick Duncan
Creative Team: Justin Weeks
Entry Group: Traditional Billboard Campaign
Creative Agency: David and Sam PR
Advertiser: My Sister’s Attic
Brand: Consignment/Retail
Title of Work: Wanted: One Night Stand
Creative Director: David Eichler
Art Director: Tyler Rathjen
Illustrator: Diane Noonan Eichler
Entry Group: Traditional Billboard Campaign
Creative Agency: Y&R Chicago
Advertiser: Sears
Brand: Craftsman
Title of Work: Trust. In Your Hands.
Executive Creative Director: Ken Erke
Creative Director: Jon Eckman
Art Directors: Richard Fischer
Copywriter: Evan Thompson
Designer: Anne Grantski
Production: Chris Doty, Kourtney Hoffman
Entry Group: Traditional Billboard Campaign
Creative Agency: Preston Kelly
Advertiser: YMCA
Brand: YMCA
Title of Work: Fatpants
Creative Director: Chris Preston
Art Director: Anne Taylor
Copywriter: Brett Knutson