The OOH Media Plan Awards program honors efficient and effective out of home media plans that maximize the synergies between media and creative strategies within an available budget.
The 2014 OOH Media Plan Awards finalists have been announced!
The following campaigns have been selected as finalists in this year's awards program:
OMG/OMD for Cisco
Rapport Worldwide for Covered California
Crispin Porter + Bogusky for Fruit of the Loom
Horizon Media for Lifetime “Witches of East End”
OOHA Wilkins Media for PBS “Downton Abbey”
OMG/OMD for Pepsi
Rapport Worldwide for Seinfeld
BVK for Visit St. Petersburg/Clearwater
Turner Media Group for TNT “The Last Ship”
The 2014 OOH Media Plan Awards winners will be announced during the Advertising Club of New York’s 7th Annual OOH Day on Wednesday, December 3. OAAA will announce Silver and Gold Awards, and the award for the 2014 OOH Media Plan of the Year. A Ratings-Driven Media Planning Award will also be given, honoring innovative use of TAB OOH Ratings in providing strategic insight when planning an OOH campaign.
Click here to view an agenda and register for the AD Club event.
If you have any questions about the OOH Media Plan Awards program, please contact Makeda Kefale at firstname.lastname@example.org or (202) 833-5566.
2014 OOH Media Plan Awards Jury
Jim Spaeth, Sequent Partners - Chief Judge
Michael Cooper, Rapport
Sonia David, EYE
Robert Genovese, Kenneth Cole Productions
Jordanna Howard, Billups Worldwide
2013 OOH Media Plan Awards Winners
Click on the links below to read case studies on the winning campaigns.
2013 OOH Media Plan of the Year
Ratings-Driven Media Planning Award