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OOH Media Plan Award Winners

*Follow the links below to read case studies on the winning campaigns*

2012 Media Plan Awards

Out of Home Media Plan of the Year
Chrysalis for Hennessy

Ratings-Driven Media Planning Award
Clear Channel Outdoor for Advocate Health Care

Gold Awards
Posterscope for HTC
Chrysalis for Kmart & Sears
Universal McCann & OAG for MasterCard
Posterscope for NIVEA

Silver Awards
Posterscope for ABSOLUT Miami
Martin Williams Advertising for Finnegan’s Blonde Ale
Kinetic for NBC Smash & The Voice
Droga5 for Prudential

2011 Media Plan Awards

Out of Home Media Plan of the Year
Posterscope USA for Reebok RealFlex

Gold Awards
Horizon Media for A&E Breakout Kings
Horizon Media for A&E The Glades
OMG/OMD for Wells Fargo
Spark Communications for Montana Office of Tourism
SWK Partners for AT&T

Silver Awards
MediaVest for TNT Falling Skies
OAG for Dodge Charger & Durango
OMG/OMD for Intel SmartTV

2010 Media Plan Awards

National Out of Home Media Plan of the Year
MediaVest for Kraft Blue Box Macaroni and Cheese

Local Out of Home Media Plan of the Year
Bernstein-Rein for McDonald's Angus Burger

Gold Awards
Horizon Media for A&E Kirstie Alley’s Big Life 
MediaVest for Powerade Zero

Silver Awards
MacDonald Media for ESPN World Cup
Horizon Media for History America: The Story of Us
MediaVest for Kraft Miracle Whip
Posterscope for PETCO

2009 Media Plan Awards

National Out of Home Media Plan of the Year
Outdoor Services, Inc., in partnership with Campbell-Ewald, for United States Navy

Local Out of Home Media Plan of the Year

MediaVest for Kraft Stove Top

Gold Awards
MacDonald Media for ESPN Monday Night Football
MPG for Carnival Cruise Lines
Nicholson Kovac for EMBARQ

Silver Awards
Butler, Shine, Stern & Partners, in partnership with Out-of-Home Pitch & Attack Marketing, for MINI Clubman
Horizon Media for History Expedition: Africa
MPG for McDonald's McCafe
Outdoor Services for Showtime Dexter

2008 Media Plan Awards

National Out of Home Media Plan of the Year
Posterscope USA for Adidas NBA All-Star Game

Local Out of Home Media Plan of the Year
McClain Finlon for The Denver Zoo

Gold Awards
DeVito Verdi for Legal Sea Foods
Extra Credit Projects for Teachers Credit Union of Indiana
MediaVest for Westin Hotels
MPG for McDonald’s Iced Coffee
Starcom Worldwide for Special K

Silver Awards
Butler, Shine, Stern & Partners for MINI Hammer & Coop
Do It Outdoors for The Clean Sky Coalition
Horizon Media for A&E Paranormal State
Outdoor Services, Inc. for Showtime, Inc.
Starlink for USA The Starter Wife

2007 Media Plan Awards

National Out of Home Media Plan of the Year
PHD & Outdoor Media Alliance for Charles Schwab & Co.

Local Out of Home Media Plan of the Year
Buntin Out of Home Media for BlueCross BlueShield of Tennessee

Special Public Service Winner
Buntin Out of Home Media for Partnership for a Drug Free America

Gold Awards
MacDonald Media for ESPN Monday Night Football
Outdoor Services, Inc. for Microsoft People Ready
Outdoor Services, Inc. for NBC 11
Outdoor Services, Inc. for Palm Treo
Starcom Worldwide for Washington Mutual

Silver Awards
Extra Credit Projects for Hackley Hospital
Starcom Worldwide for Secret
Outdoor Services, Inc. for USPS

2006 Media Plan Awards

National Out of Home Media Plan of the Year
Outdoor Media Group and OMD for Apple iPod

Local Out of Home Media Plan of the Year
Campbell-Ewald and Outdoor Services for Kaiser Permanente

Gold Awards
Nicholson Kovac, Inc. for Hilti Corporation
OOH Pitch, Inc. for British Airways
OMD Seattle for McDonald’s of Western Washington
Outdoor Services and Universal McCann for Microsoft
PHD, EURO RSCG, Charles Schwab & Outdoor Media Alliance for Charles Schwab

Silver Awards
CBS Outdoor For Grand Rapids Griffins Hockey
Deutsch Inc. and Outdoor Services For Mitchum
Doremus For United Technologies
GM Planworks and Starcom For Chevy MLB Allstar
Outdoor Services and Universal McCann For Microsoft Office

2005 Media Plan Awards

National Out of Home Media Plan of the Year
Starcom USA and StarLink Worldwide For Starbucks Frappuccino

Local Out of Home Media Plan of the Year
Fallon Minneapolis For Citi Bank

Gold Awards
Dieste Harmel & Partners For Western Union
Fallon Minneapolis For Citi Access Checking Account
The Media Kitchen For Song Airlines
Starcom USA for Allstate
Starcom USA For Icehouse
Starcom Worldwide For McDonald’s

Silver Awards
Doremus For ITT Industries
Fallon Minneapolis For Ted Airlines
Outdoor Media Group For ABC’s Desperate Housewives 
Outdoor Media Group For Apple iPod
Outdoor Vision For Microsoft MSN Direct
Starcom MediaVest Group For Altoids Mints & Gum
Starcom USA For Nintendo

2004 Media Plan Awards

National Out of Home Media Plan of the Year
Starcom MediaVest Group for Altoids Strips
Local Out of Home Media Plan of the Year
Outdoor Services and Jelly Belly Candy Company for Jelly Belly Candy Company

Gold Awards
Dieste Harmel & Partners For SBC Long Distance
Haworth Marketing and Media For Marshall Fields Department Stores
MacDonald Media For ESPN
Starcom Worldwide For Miller Lite
Zenith Media Services, Inc. For Scion XA and XB

Silver Awards
Adams Outdoor Advertising For Outhouse Springs
Gabriel deGrood Bendt For Northarvest Bean Growers
MediaCom For Aquafresh
Starcom MediaVest Group USA For Odwalla
Starcom Worldwide For United Way of Metropolitan Chicago
WOW Factory at Mindshare For American Express

2003 Media Plan Awards

National Out of Home Media Plan of the Year
Crispin Porter + Bogusky For MINI COOPER

Local Out of Home Media Plan of the Year
Fallon Minneapolis For Nordstrom Las Vegas

Gold Awards
Adams Outdoor Advertising – Charlotte, NC For Wake Forest MBA Program
Boone Oakley Advertising and The Media Company For Continental Tire
Outdoor Services and Initiative Media For The Hallmark Channel
Starcom Media Vest For Altoids
Starcom Worldwide For Delta Airlines
Starcom Worldwide For Starbucks Coffee Company

Silver Awards
Conaway Brown Agency and the Memphis Grizzlies For Memphis Grizzlies NBA Team
Outdoor Services and Hill Holliday – San Francisco For Veritas
Outdoor Services and Universal McCann For Taster’s Choice 
Starcom Worldwide For Kellogg’s

2002 Media Plan Awards

National Out of Home Media Plan of the Year
Dieste Harmel & Partners (Dallas, TX) for Wrangler

Local Out of Home Media Plan of the Year

Morningstar Storage Centers, LLC (Charlotte, NC) and West & Vaughan (Raleigh, NC) for
Morningstar Mini-Storage

Gold Awards
Brand Buzz (New York, NY) for Sony
California Creative Enterprises Incorporated (San Diego, CA) for Metabolife International, Inc.
Grand Casino (Minneapolis, MN) for Grand Casino
MGM Theatrical Marketing (Santa Monica, CA) for Jeepers Creepers
MindShare (New York, NY) for Diamond Trading Company
Riley Hayes (Minneapolis, MN) for The Salvation Army

Silver Awards
DDB Seattle (Seattle, WA) for Lifelong AIDS Alliance
Fallon (Minneapolis, MN) for Citibank
orizon Media, Inc. (New York, NY) for A&E Television Network
MacDonald Media (New York, NY) for The X Games
Outdoor Services (San Francisco, CA) for Jelly Belly
Outdoor Services (San Francisco, CA) for Microsoft
Zimmerman, Laurent & Richardson, Inc. (Des Moines, IA) for Iowa Department of Public Health

2001 Media Plan Awards

National Out of Home Media Plan of the Year
Outdoor Services / Universal McCann (Los Angeles, CA) for Nesquik Ready-to-Drink

Gold Awards
BBDO (Hong Kong) for Saltimbanco
Campbell Mithun (Minneapolis, MN) for Minnesota Department of Health
Cramer-Krasselt (Phoenix, AZ) for Ace Asphalt of Arizona, Inc.
The Dan Rosenthal Company (Bethesda, MD) for US Mint Golden Dollar
Dieste & Partners (Dallas, TX) for HBO Latino
Fallon (Minneapolis, MN) for Citibank
Haworth Media (Minneapolis, MN) for Target.com
PentaCom (Troy, MI) for Dodge at 2001 Daytona 500

Silver Awards
Adams Outdoor (Kalamazoo, MI) for Kalamazoo County Tobacco Reduction Coalition
Adams Outdoor (Bethlehem, PA) for RCN
BBDO (Minneapolis, MN) for OfficeMax.com
BBDO (Minneapolis, MN) for TCF Check Card
Bohan Carden & Cherry (Nashville, TN) for Citicorp Diners Club International
Clear Channel Outdoor (Memphis, TN) for Blockbuster Video
Colby & Partners (Santa Monica, CA) for California Avocado Commission
Graham Advertising (Albuquerque, NM) for Don Chalmers Ford
Hasan & Partners (Helsinki, Finland) for Mall Itakeskus
Meyocks & Priebe Advertising (Des Moines, IA) for Greater Des Moines Partnership
Rawle-Murdy (Charleston, SC) for Charleston IMAX Theatre

2000 Media Plan Awards

National Out of Home Media Plan of the Year
Campbell Mithun Esty for Lloyd’s Barbeque Company