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November 12, 2014 - Microsoft's Bus Shelters Make You Feel Like You're Inside Its New Video Game

If you're like a lot of commuters these days, you're glued to your smartphone while sitting at a bus stop. So, how do advertisers get your attention? Microsoft, for one, is turning boring bus shelters into souped-up digital ads.

November 07, 2014 - New Las Vegas solar billboards are off-grid, eliminate carbon emissions
The first wave of solar-powered billboards has started popping up in Las Vegas, as Lamar Advertising turns to solar energy instead of diesel generators to light up the Vegas night

October 28, 2014 - Good sign: Gordon Hayward shooting well in traffic (on I-15, to be precise)
In a fun marketing campaign, the Jazz bought space on two freeway billboards to cleverly advertise for the upcoming NBA season.

October 21, 2014 - Five smart tips on buying billboards
Traditional billboards are the biggest part of the out-of-home marketplace, making up more than a third of all advertising dollars spent.

October 17, 2014 - Everything you need to know about billboards
A few decades later, in 1867, billboards began to be leased, and by 1900 the structure of billboards had been standardized in response to demand from big advertisers such as Kellogg and Coca-Cola, who wanted to be able to run their billboards interchangeably across the country.

June 19, 2014 - TAB Unveils Spot Ratings For Digital Billboards
Out-of-home advertising is getting more precise metrics courtesy of the Traffic Audit Bureau, which unveiled an array of new products promising more detailed information about the visibility of outdoor ads and the number of people who notice them.

November 15, 2013 - Out of Home Magazine: Do Colleges Ignore OOH?
A common longstanding complaint in the out of home industry went like this: college instructors, curriculum, and textbooks skimped on -- or ignored -- out of home advertising.

October 25, 2013 - 11 Amazing Rock Billboards From the Sunset Strip
Learn the history of these classic signs that popped up in Los Angeles during the Sixties and Seventies.

October 03, 2013 - Go Tweet Yourself In NYC
Snap it. Tweet it. Hash it. See it. Love it and Repeat!

July 12, 2013 - Advertising goes High Tech
KIMT News 3 — Advertisers are getting high-tech when it comes to getting their message out.

May 29, 2013 - Outdoor Advertising: Charting a Fake Campaign's Viral Boost
That was the question posed in a fictitious advertising campaign sponsored by the Outdoor Advertising Association of America to test the value of out-of-home (OOH) advertisements in driving social and mobile activity.

May 23, 2013 - 75% of US Adults Notice Out-of-Home Ads
The majority of US adults are exposed to and notice out-of-home advertising, according to a new 2013 Arbitron Out-of-Home Advertising Study.

March 28, 2013 - Organization using eCards on billboards for a nasty problem
There is a statewide campaign aimed at a nasty problem and it is targeting young people. An organization is using laughter as the primary weapon.

March 22, 2013 - Shocking billboards create buzz about colon health
There are billboards across the Twin Cities metro that have commuters talking. Officials at the Minnesota Department of Health say that's the point.

January 05, 2011 - Louisville City Hall Examiner (KY): Louisville Metro Police Foundation starting new ad campaign
The Louisville Metro Police Foundation has launched a public awareness campaign entitled “Could you do it?” to thank the officers and staff of the Louisville Metro Police Department and increase community support for these brave public servants.

April 02, 2004 - The Critical Need for Competitive Spending Information

April 02, 2004 - Embellishments: The Power of Wow

September 02, 2003 - Marry Me Jill
Chris Clemow proposes in a BIG way!

August 21, 2003 - First Lady Spots Billboards around the Globe

August 07, 2003 - This Guy Loves Fox News, So He Bought Billboards Thanking God for It

June 24, 2003 - Atlanta to Benefit from Local Sign Artists