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AdWeek: Booze Billboard Comes to Life at Night With Luminous UV Paint

Date: August 08, 2012

Summary:
Australian brewer Coopers and ad agency kwp! Advertising recently commissioned Chicago street artist and illustrator Pose to create a "Life After Dark" billboard that's visible only at night.

Body:
Australian brewer Coopers and ad agency kwp! Advertising recently commissioned Chicago street artist and illustrator Pose to create a "Life After Dark" billboard that's visible only at night.

http://www.adweek.com/adfreak/booze-billboard-comes-life-night-luminous-uv-paint-142607

 

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