2015 OBIE Awards CFE
The hunt has begun for the elusive OBIE Award, out of home advertising’s highest creative honor. Only those deemed worthy will find it. Will you be among them?
One intrepid treasure hunter kept a record of his lifelong search for the OBIE. Click here
to see an excerpt from his travel journal.
The 2015 OBIE Awards are open to all OOH campaigns posted in the 2014 calendar year which have not been entered in any previous OBIE Awards program. Review the complete Call for Entry guidelines here
The submission deadline is Monday, December 15, 2014
2014 OAAA Legal Seminar
The 2014 OAAA Legal Seminar features top legal talent, to analyze leading legal/regulatory challenges facing the industry.
Early registration for the 2014 OAAA Legal Seminar expires on Wednesday, October 1, 2014
The room block at the Grand Hyatt expires on Friday, October 3, 2014
Click here to register.
Video Everywhere Summit 2014
The DPAA Video Everywhere Summit is the only conference truly dedicated to video neutral planning, activation, clients' use of multi-screen strategies and the role of digital place based in today's media ecosystem.
Special OAAA pricing of $625 rather than the DPAA non-member rate of $695. Use the promotion code OAAA!
Click here to register.
OAAA launched the OOH Directory, which replaces the Find a Member section.
The OOH Directory is a listing of member companies that provide OOH advertising media or products and services. The link to the OOH Directory is displayed prominently in the upper tool bar which is visible on every page of the website.
Creative Testing Tool
The OOH Creative Testing Tool allows you to view billboard, street furniture and transit creative in the environment. Once you have uploaded your creative, you will be able to zoom in and out to see the work at a range of distances, share the rendering with colleagues and clients, and print out a copy for your records.
The Creative Testing Tool is also compatible with smartphones and tablets. Projects can be saved onto mobile devices and shared while on the road at sales meetings and other presentations.
Ad Sales Tips
Every Friday OAAA provides a Sales Tip with insights on retail seasons, product categories, consumer trends, and more.
All Sales Tips are archived in the Resource Center. If you aren't receiving the Sales Tip, request sign up today through Cece Minor - firstname.lastname@example.org